"Funny, I didn’t realize this was a farmville hate site.
Anyway, there is precedent set by others for this type of lawsuit. Ebay has sent cease/desist orders out to other online sales sites with “bay” in the name.
It might be something that they can’t win in court, but if you don’t have the money to fight a court battle, then you change your name and go about your business.
Zynga has the money to make this last a long time in court, does this other game company? They might be able to hang long enough to make it to the settlement stage, but that’s a big gamble for a little game still in beta.
Other game companies could have fought Zynga over the things that Zynga “stole”, but apparently they did not. It’s their loss that they allowed Zynga to become the beast that it is."
I'm sure this won't stop any senseless arguing but it was on my mind.